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How a bus stop themed booth created a flurry of PR, including TV News Coverage

Event Design Interactive

Hurry and get on the bus

Intelligent Transport Systems World Congress


The Congress theme, “Smart Mobility, Empowering Cities” reflects Singapore’s commitment to create the most liveable smart city in support of a higher quality of life and an ever-connected community.


When my creative team was tasked to design a booth concpet for the ITS Congress in Singapore, I was inspired to create an interactive bus stop with signs and even a waiting bench. The theme pays homage to Solace’s first engagement with the city of Singapore’s Land Transport Authority, having connected buses and smart bus stops to a city-wide network under the Smart City Initiative.


(Click on the video button in the top thumbnail to check out the TV coverage news clip)

  • Client

    Solace Corp.

  • Tags

    Public Relations